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Overthrow Hospitality: The Michelin-Worthy Vegan Empire Funded by the Crowd
10 plant-based venues. Zero VC hype. One mission to transform hospitality through ethics, ambiance, and investor-backed expansion.

Crowdfunding Has Never Been This Easy
Invst Guru is your bi-weekly digest that explores the dynamics of equity crowdfunding. Delivered every Wednesday and Sunday, we connect startups with the power of the crowd, providing investors with access to groundbreaking ventures.
In each issue of Invst Guru, we'll spotlight the latest trends, share success stories, and offer insights from industry leaders. We aim to equip you with the knowledge and opportunities to participate effectively in equity crowdfunding, whether you're looking to fund your innovative startup or invest in potential unicorns.
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🥂 Deal in Focus: Overthrow Hospitality
The Plant-Based Powerhouse Redefining Food, Culture, and Capitalism, One Cocktail at a Time
There’s a quiet revolution simmering in Manhattan’s East Village. It clinks through wine glasses, flickers in candlelit bistros, and blooms in beet tartare that tastes nothing like compromise. At the heart of it all is Overthrow Hospitality, a values-driven dining group rewriting what it means to be a restaurant in a post-meat world.
This week, we take a closer look at Overthrow, a standout campaign currently live on StartEngine. But this isn’t your typical startup pitch. There’s no synthetic meat or protein-powder innovation here. Instead, Overthrow is betting on something more timeless: world-class hospitality that just happens to be vegan.
🍷 From Dive Bar to Dining Vanguard
Founder Ravi DeRossi isn’t new to New York nightlife. As the mind behind Death & Co, Amor y Amargo, and over a dozen iconic venues, his legacy is well-established. But 2021 marked a turning point, a shift driven by climate grief and a desire to lead with integrity.
Rather than spin up a new concept, DeRossi transitioned his entire portfolio to 100% plant-based. From this bold move emerged Overthrow Hospitality, a network of high-touch, mission-led venues that don’t market to vegans… because they don’t need to. Roughly 85% of their guests are omnivores.
🌍 Why “Overthrow” Isn’t Just a Name
Food production is one of the planet’s most significant sources of carbon emissions. Meanwhile, the restaurant industry itself suffers from structural inequities, from wage gaps to burnout.
Overthrow tackles all of it head-on:
🌱 Emissions-conscious operations
💼 Inclusive hiring practices (80% of staff are women or people of color)
🧑🍳 Venues that serve as experiences, not test kitchens
And crucially: they don’t preach. They delight.
🏆 Welcome to the “Third Wave” of Plant-Based Dining
Think of it like this:
First wave: Health food cafés and tofu bowls
Second wave: Meatless burgers and startup food science
Third wave (Overthrow): Experience-led, purpose-integrated, omnivore-inclusive fine dining
This is not about converting people. It’s about creating unforgettable nights out, with values embedded from the back of house to the front of house.
🏙️ A Portfolio Built for Impact
Overthrow currently operates 10 venues in Manhattan, clustered in the East Village for operational efficiency and cultural cohesion. Highlights include:
Cadence – Southern soul food reimagined; Michelin attention.
Avant Garden – Minimalist, upscale vegan cuisine.
Soda Club – A wine bar curated by Wine Enthusiast Future 40 sommelier Drew Brady.
Amor y Amargo – One of the top bitters-focused bars globally.
Each venue stands alone in concept but is united in purpose. Together, they form a “restaurant constellation” model designed for scale.
🔭 The Expansion Roadmap
Overthrow's next chapter involves replicating its New York City playbook in new cities, but with operational discipline. Instead of franchising, they’ll expand in “city clusters” like:
Austin
Chicago
Seattle
Additional goals include:
💳 Launching a loyalty app
🥐 Retail rollout of The Fragile Flour baked goods
🛒 Creating a sustainable marketplace for aligned products
These moves reflect a disciplined, execution-focused growth model, not a fantasy of blitzscaling.
💼 Who’s Leading This?
Overthrow’s leadership team brings decades of hospitality excellence:
Ravi DeRossi (CEO) – Visionary founder with deep ethics and executional rigor.
Sother Teague (Beverage Director) – Bar legend and media personality.
Drew Brady (COO) – Operational mastermind, sommelier, and Wine Enthusiast honoree.
This isn’t a team learning on the job; they’ve already built the foundation.
🌱 Why This Deal Matters
Startups are easy to hype. What’s rare is proof of concept, and Overthrow has it:
10 operating venues
Years of revenue without primary VC backing
Cultural traction with non-vegan diners
Real estate discipline and brand integrity
Now, they’re inviting the public to help fund their next phase — a rare chance to back a mission-driven group that already knows how to execute.
🤔 Risks & Considerations
Let’s keep it grounded. Here are a few realities:
The restaurant industry is low-margin and operationally intense
National expansion is unproven (yet well-structured)
The valuation reflects potential, not current profitability
Macro downturns may affect discretionary dining
That said, the company’s transparency, discipline, and culture-forward model offer strong mitigants.
📣 Final Take
Overthrow isn’t selling a dream, it’s scaling a reality. A reality where ethics, excellence, and taste co-exist. Their campaign isn’t for everyone, but for investors hungry for mission-aligned ownership in an operating business, it’s a rare opportunity.
Would You Invest In OVERTHROW HOSPITALITY? |
📎 Learn More
Want to see the full offering, including disclosures and risk factors?
All investments must be made through the StartEngine platform.
🧾 Required Disclaimers
Disclaimer: This article is for informational purposes only and does not constitute investment advice or a solicitation to invest. Invst Guru is not affiliated with Overthrow Hospitality, StartEngine, or any broker-dealer. This content reflects publicly available information as of the date of publication. For full offering details, including risks and disclosures, visit the official offering page on StartEngine.
Securities Disclaimer: Equity crowdfunding investments in startups and private placements involve risk, including the potential loss of your entire investment. These securities are speculative, illiquid, and may be subject to holding period requirements. Overthrow Hospitality has filed a Form C with the SEC. You must review the offering materials on StartEngine before investing.
Forward-Looking Statements: Statements regarding future plans, expansion, or performance are based on current expectations and assumptions. Actual results may differ materially due to various risks and uncertainties. Investors should consult the official offering documents for details.
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